Visibility Launchpad
A contained, fixed-scope media relations campaign designed for founders, CEOs, and executive leaders entering the public relations landscape with a new product, service, or market initiative.
Learn MoreVisibility fuels trust.
Trust drives growth.
HALO helps purpose-led businesses and organizations in sustainability, wellness, technology, and cultural impact become the trusted answer in their market through visibility, credibility, and earned authority.
Trusted by leading organizations
Global clients across North America, Central America and South America
45+
Years Industry Experience
100+
Media Placements
2
Global Offices
If people can't see you,
they won't choose you.
Even the strongest marketing cannot compensate for a lack of credible third-party validation when people search a company, product, or service after first discovering it through advertising.
82% of all AI systems search results come from earned media
Earned Media
PR coverage earned through merit, news features, interviews, expert commentary. This is the standard for third-party validation which is why people, search engines, and AI systems trust it more than advertising.
Why HALO
From Coverage to Credibility
HALO approaches visibility as an integrated system rather than a collection of disconnected tactics. Every engagement is designed to strengthen an organization as the trusted authority in their line of business across media, search, and AI systems.
Visibility→
Credibility→
Trust→
Preference→
Action→
Growth
Every initiative is designed to move your prospects one step further along the continuum—from discovering your organization, to trusting its expertise, to choosing it.
Visibility Programs
Grow your
Grow your
business visibility.
Pure Podcast Campaign
A podcast-only visibility campaign that transforms thought leadership into long-term digital authority through targeted placements and professionally produced content for social media, websites, newsletters, and more.
Learn MoreNational Visibility Campaign
An end-to-end earned media campaign spanning press, podcasts, digital, TV, and radio—designed to build authority, increase visibility, and accelerate growth for founder-led brands and growth-stage companies.
Learn More360° Presence Campaign
Full PR authority combined with a daily digital presence to create a complete visibility engine for founders and companies ready to dominate their category.
Learn More
Selected Work
Organizations that
Organizations that
trust HALO.
Sustainability
From global water innovator to trusted U.S. voice
A strategic communications campaign that helped Kilimo, a World Economic Forum-recognized water technology innovator, break into the U.S. market by increasing media visibility 367%, expanding audience reach nearly 30×, and securing top-tier national coverage in under six months.
Cultural Impact
Reviving Harley-Davidson's iconic Love Ride
A strategic communications campaign that helped Harley-Davidson's iconic Love Ride grow attendance by 437%—from 2,700 to more than 14,500 attendees—sell out the event, and raise $1 million for U.S. veterans by delivering the right message through the media each audience trusted most.
Trusted By
What founders say.
CBS wanted to interview me live the next morning, so I immediately called Derek De Vette at HALO Comms. He knew exactly how to prepare me. The interview was a success, and the response generated significant new business almost immediately.
Sandee Ferman
Founder & Formulator, No Tox Life
I am extremely picky about who I trust with my nonprofit, brand, public image, and events. Derek De Vette at HALO Comms has never let me down.
Anne Archer
Founder, Artists for Human Rights
In the Press
HALO's media coverage.
Interview
Visibility & Wellness, An Inspired Chat with Derek De Vette
VoyageLA
Read ↗
Article
What is the Vanity Trap in PR? Credibility Beats Fame in the AI Era
Solutions Review
Read ↗
Podcast
From SEO to GEO: How AI Is Redefining Visibility for Brands
NutraIngredients
Listen ↗
Feature
5 Ways to Leverage Media Coverage to Grow Your Business
Authority Magazine
Read ↗
Podcast
How AI Search Is Rewriting the PR Playbook for Sales
Sales Pop
Listen ↗
Frequent Questions
What founders ask us.
Earned media reflects what credible third parties say about a brand, which is why audiences, search engines, and AI systems trust it more than paid placements. PR lays the foundation that makes all other marketing more effective.
Platforms like ChatGPT, Gemini, and Claude rely heavily on earned media when generating answers. Organizations with strong media footprints increasingly shape what AI says about their category. HALO builds visibility strategies that strengthen your credibility across both traditional search and AI-powered discovery environments.
HALO partners with founders, CEOs, and communications leaders at purpose-led businesses and organizations across sustainability, wellness, technology, and social impact. Our clients are solving meaningful challenges and need communications that build credibility, simplify complex ideas, and earn the trust of customers, investors, partners, and other key stakeholders. We help organizations turn expertise into authority through strategic earned media and thought leadership that supports long-term business goals.
Yes. With offices in Los Angeles and Buenos Aires, HALO executes campaigns in both English and Spanish. The firm is particularly well-positioned to support Latin American companies entering the U.S. market.
No ethical PR agency can guarantee media placements. Editorial decisions always rest with independent journalists and editors. What HALO does guarantee is more than 45 years of combined communications experience, trusted media relationships, and a deep understanding of what earns attention. We focus on securing the right coverage—opportunities that build credibility, reach the right audience, and support your business goals, not vanity metrics.
Book a complimentary consultation directly through the website. Tell us about your company and goals, we respond within one business day.
Schedule a Consultation
Tell us about
Tell us about
your visibility goals.
A complimentary 45-minute consultation with our managing partners to discuss your visibility goals, communications challenges, and opportunities for growth.
If people can't find you,
they won't choose you.
HALO helps purpose-led organizations become the trusted answer in their market.